SF Founders Struggle to Determine What Profitable Ohio Startup Is a Front For
“We understand what it does. We’re asking what the business is.”
by normal_distribution
SAN FRANCISCO—Growing increasingly unsettled as each follow-up question failed to reveal a second business underneath the first, attendees at a founders’ dinner Thursday struggled to determine what visiting Ohio CEO Mark Feldman’s profitable startup was a front for.
“He says they sell scheduling software,” said founder Adrian Chen, who had spent twenty minutes attempting to establish how the Columbus-based business actually worked. “But then you ask what the long-term play is, and he says better scheduling software.”
According to attendees, Feldman described a company that charged commercial HVAC contractors a monthly fee to coordinate technicians, appointments, and invoices. Revenue exceeded expenses, customers generally renewed, and the business was growing.
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